TwiceFunded.com
About Startup 1.0: IPI
Marc Colando is a serial entrepreneur and the editor of TwiceFunded.com.
Startup 1.0
Interactive Planet, Inc. (IPI) was Marc’s first startup at the age of 23. IPI grew to become a significant contributor to the Web 1.0 landscape, and was responsible for:
- Architecting and designing functionality for Scientific Atlanta’s first interactive cable TV set-top box
- Creating the first full-featured bank Web site on the Internet in 1995
- Launching 96Games.com, the most popular “unofficial” Olympics site of 1996 (acquired by NationsBank)
- Designing and building almost all of NationsBank.com, the Gomez #1-rated online banking site two years in a row
- Architecting the first online versions Fannie Mae Desktop Originator and Desktop Underwriter industry-standard mortgage tools
- Launching RealEstate.com, later liquidated to Primedia who then negotiated a sale to IAC
- Designing and building the multimedia versions of The Process of Creativity for The Coca-Cola Company
- Creating the brand identity and Website for VirtualBank, a multiple Inc. Fast 500 award recipient
- Developing the first online photo sharing site for Kodak, in conjunction with IBM and DNA Design
- Designing and launching the inaugural Marines.com Web site, in conjunction with J. Walter Thompson
- Re-architecting the EarthLink home page and Web site used by millions of people daily
- Architecting most of the online banking functionality still used today on BankOfAmerica.com
IPI was profitable and self-funded from its inception in 1993 until investment from Bank of America Ventures of $8.3mm for 10% of the company. IPI switched from a focus on e-services to product development in late-2000, and created:
- Reverb.com - A DRM-free, ad-enabled super-distribution platform for digital music
- Glue™ and ChannelCart™ - Patent-pending aggregation technologies for e-commerce used by several Fortune 1000 companies
- POPspot - A patent-pending framework for micropayments and wireless content distribution
In 2005, Marc co-founded his “Startup 2.0” - TIOTI.
About the Author
TwiceFunded.com is written and edited by Marc Colando, a serial entrepreneur with past startups in Atlanta, Seattle and London. You can get in touch via e-mail to marc {at} twicefunded.com.
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